Websites have become commonplace these days, and different types of websites appear daily to cater to various industries. The concept of web design and development has been around since the website’s launch in 1990. This concept used to have a simpler definition because building a website was much easier process rather than these days. Comparing the first website in 1991 with the current website shows how much the website has grown. Building and maintaining a website today is more complex, involving the entire ecosystem of roles and skills. The web design process requires planning, creating a vision, and managing online content. Today, website design goes beyond aesthetics to encompass the functionality of the entire website.
Web design also includes designing web applications, mobile applications and user interfaces. Online users prefer to browse the virtual world on mobile rather than on desktop, so web designers also need to consider this aspect. Next, let’s learn what web design is and the key elements in its creation.
Web design is something that creates the overall look of your website. It is the process of planning and creating elements in a website. It consists of structure, layout to images, fonts, graphics and colours. Web design has many components that work together to create display graphic design, user experience design, interface design, search engine optimisation (SEO) and content creation. These elements then determine how the website functions across various devices.
When designing the appearance of a website, you must first understand the website development process. This starts from the initial concept, making the architect’s design, organisation, implementation, management, improvisation and ensuring the website can run well.
In making web designs, they can be adjusted to the intent and purpose of each website. Designers need to understand the main things about design to highlight the visual side of the website. Need website design services? Find out more here. The purpose of the design is to create harmony and achieve oneness. The web elements in question are icons, logos, text and photos on a web page. Here are the web design elements
Combination of technique and art in arranging writing. Typography processing is not limited to the choice of font, size and decoration. Typography also considers the vertical or horizontal layout of writing in a design. Typography for the web is not as free as typography for print media. Web design designers have little freedom to define typography. Not all types of computer users have the same specifications. Browser differences and standard support in CSS make web typography devoid of the form if it is not suitable for display.
Colours on each website must be different according to the company’s goals and objectives. Designers need to understand the basics of colour psychology. This is done in order to determine the impression and assessment of the website of each visitor. For example, red, and yellow are usually used on the food sector website.
This element shows how to organise ads, text, and graphics. In the web world, the main goal is to help viewers find the information they are looking for at a glance which also includes maintaining balance, consistency and design integrity.
• Speed when accessing websites
Some people may hate waiting and will give up if the website doesn’t load quickly. This can make them move on to another website. Another factor in web design is loading speed which involves finding a balance between all the elements a website takes up on a visitor’s browser and your internet connection.
• Mobile friendly
In this increasingly sophisticated technology age, you must make sure that your website loads properly on smartphones and tablets. This is because almost everyone in the world has a smartphone. If you do not digitise your website on mobile devices, you may lose a lot of visitors and traffic that can impact your business. You have to ensure that your web design strategy has mobile-friendly content with pages that load and adapt appropriately to different screen sizes of laptops, phones and tablets.
This is the task of designers in managing some of the elements above so that business website traffic increases. They must master the basic rules of visual design, principles of colour, SEO, understanding of layout, and basic knowledge of interaction design.
Having a website that is functional, effective and good website is the dream of every site owner. The purpose of this design is to create harmony and achieve unity based on the aims and objectives of the business.